How StarSpace Marketing Transformed Their Online Reputation

AUTHOR

Edom Habtemariam
Marketing Intern at Review Us and Marketing & Communication student
PUBLISHED
February 17, 2025
CATEGORY
Customer Success
You work hard to deliver great results, and your clients are truly happy. But what if your online reputation isn’t showing the true picture of your business?
This was the challenge faced by StarSpace Marketing.
Based in The Hague and part of the Personeel.com group, StarSpace Marketing is a leading recruitment marketing agency. They focus on helping businesses find top talent using smart, creative, and targeted marketing plans. They’ve built strong ties with clients, always get good results, and genuinely care about their work. Yet, their strong reputation wasn’t clear for new people searching online.
The Problem: A Gap in Online Reputation
StarSpace Marketing knew their client happiness was high, but their online presence didn’t reflect it.
“We were getting some reviews — but not many. The process was disorganized, and it didn’t show who we really are.”
Floor Overdevest, Founder of Starspace Marketing
Despite truly caring about client happiness, their Google rating was stuck around 3.7 stars. Their existing customer reviews were spread out, old, or simply missing. Even with many happy clients, it was hard to show this proof to new potential customers. This gap meant they were missing out on valuable chances. In today’s digital world, your business reputation isn’t just about your own words; it’s about what others see and say. For StarSpace, this disconnect was causing issues. They knew they needed a fix, but they wanted a simple way to collect honest feedback from their already happy clients, without making things complex.
The Solution: Partnering with Review Us
That’s where Review Us stepped in.
Instead of manual requests or occasional pushes for feedback, we helped StarSpace Marketing build a steady, simple system for collecting customer reviews. This system worked quietly in the background, making it easy to get real, honest feedback from their actual clients without any pressure or chasing.
And it worked very well.
“We started receiving many more reviews. Our social proof increased a lot, which is super important for attracting new customers.”
Floor Overdevest, Founder of Starspace Marketing
The Results: A Stronger Reputation and Clear Business Growth
Over just a few months, StarSpace Marketing’s Google rating quickly went from 3.7 to an amazing 4.9 stars. They also doubled their total number of online reviews. Most importantly, they began to hear from more interested clients who had found them through a quick online search, saw their positive feedback, and felt ready to reach out.
This change didn’t just make them look good; it helped their business truly grow.
“It helped us stand out from other companies like ours. It gave us something real to show that we care about our clients — and that our clients truly value the work we do.”
Floor Overdevest, Founder of Starspace Marketing
What Your Business Can Learn from StarSpace Marketing
If your online reputation isn’t showing your full story, you are likely missing out on valuable chances. You might be great at what you do, but if that greatness isn’t clear online, new clients will hesitate. As StarSpace Marketing wisely puts it:
“Take your reputation seriously. If it’s not strong, you’re already starting 1–0 down with potential customers.”
Your business reputation should work for you, bringing in new opportunities. The good news is that this doesn’t have to be hard. You simply need the right tools and system.